After spending years on the dancefloor with Black Cherry and Supernature, Goldfrapp takes a breather with The Seventh Tree. Allison Goldfrapp and Will Gregory slow down the beats and break out the acoustic guitars on a set of songs that suggest chilling out in a field during a hazy, watercolor summer; this is music for after the party, not after-parties. "Clowns" opens the album with finger-picked acoustic guitar, bird songs, and Allison's nearly wordless vocalizing, making a statement that's bold because it's so gentle -- the effect is like stepping out into a sunny morning after spending all night in a club. At first, it's a shock, and then it feels great. Avoiding the glammy dance-pop of the duo's previous two albums is a bit of a risk, since Goldfrapp could probably make endless variations on "Ooh La La" and still have plenty of fans. However, The Seventh Tree isn't so much a radical change for Goldfrapp as it is a shift in focus; even if it doesn't sound glam, it sounds glamorous. Sonic luxury has been the only constant in the duo's sound, from Felt Mountain's darkly lavish soundscapes to Black Cherry and Supernature's decadent dance hits, and there's plenty of it here, too. This is not Goldfrapp Unplugged, although acoustic guitars and strings waft in and out of the album effortlessly -- if anything, The Seventh Tree's electro hippie-chic is the duo's most polished and luxe work yet. "Little Bird"'s psychedelic trip-hop builds to a majesty that recalls "Strawberry Fields Forever," buoyed by layer upon layer of guitar, vocals, sparkling synths, and a massive, rolling bassline. "Caravan Girl" is some of Goldfrapp's finest escapist pop, capturing the irresistible appeal of running away with big hooks and an even bigger Wall of Sounds backing them up. Allison uses her voice more beautifully and expressively than she has since Felt Mountain, especially on "Eat Yourself" and the Air-esque "Cologne Cerrone Houdini," where her upper register shines. Goldfrapp expands their emotional palette as well as their musical one on The Seventh Tree, digging deeper into the vulnerable territory they explored with Supernature's "Number One." On "Monster Love" and "A&E," where Allison confesses "think I want you still, but it may be pills at work," the duo pulls off the confessional, folktronic singer/songwriter style with more flair than their peers. "Happiness," on the other hand, offers some surprisingly cheeky irony, pondering how to find "real love" (answer: "donate all your money") while coming across like a cheery cult anthem about trading your worldly possessions for colorful robes. With all the sounds and feelings The Seventh Tree explores, it's clear that Goldfrapp doesn't miss the style the pair perfected on their last two albums, nor should they -- this is some of their most varied, balanced, and satisfying work. [A limited edition of Seventh Tree was also released with a DVD featuring live performances at Bexhill-on-Sea's De La Warr Pavilion; the videos for "A&E," "Happiness," and "Caravan Girl"; and TV performances of "Clowns" and "Road to Somewhere."] ~ Heather Phares, All Music Guide
Though her collaborations with Tricky, Orbital, and Add N To X focused on the sheer beauty and power of her singing, on her debut album Felt Mountain Allison Goldfrapp also explores more straightforward styles. Together with composer/multi-instrumentalist Will Gregory, Goldfrapp wraps her unearthly voice around songs that borrow from '60s pop, cabaret, folk, and electronica without sounding derivative or unfocused. From the sci-fi/spy film hybrids "Human" and "Lovely Head" to the title track's icy purity, the duo strikes a wide variety of poses, giving Felt Mountain a stylized, theatrical feel that never veers into campiness. Though longtime fans of Goldfrapp's voice may wish for more the exuberant, intoxicating side of her sound, lovelorn ballads like "Pilots," "Deer Stop," and "Horse's Tears" prove that she is equally able at carrying -- and writing -- more traditional tunes. A strange and beautiful mix of the romantic, eerie, and world-weary, Felt Mountain is one of 2000's most impressive debuts. ~ Heather Phares, All Music Guide
In an admirably daring move, Goldfrapp's second album, Black Cherry, takes the duo in a very different direction than its instant-classic debut, Felt Mountain. Instead of just serving up more lush electronic torch songs -- which certainly would've been welcome -- Allison Goldfrapp and Will Gregory continue in the direction that their cover of Olivia Newton-John's "Physical" suggested, adding digital-sounding synths, electroclash-inspired drum machines, and more overtly sexual lyrics to their music. While their artistic risk-taking is commendable, unfortunately the same can't always be said for the results: Black Cherry sounds unbalanced, swinging between delicate, deceptively icy ballads and heavier, dance-inspired numbers without finding much of a happy medium between them. It's true that Felt Mountain's cinematic sweep owes a debt to the likes of Portishead, Björk, John Barry, and Shirley Bassey, but its mix of old-school glamour and more modern arrangements -- not to mention Allison Goldfrapp's charms as a futuristic siren, at once sensual and aloof -- were so compelling that the album felt fresh despite its roots. Black Cherry, however, is so dominated by its influences that all too often there doesn't seem to be enough room left in the music for Goldfrapp to really make the music its own. To be fair, most of the album isn't bad -- it's just not as consistently amazing as Felt Mountain. Songs like "Crystalline Green," "Tiptoe," and "Train" are among the better synth pop-inspired tracks, keeping enough of Goldfrapp's previous sound to give a good balance of familiarity and invention, but they don't really show off the expressive range of Goldfrapp's voice that well. Not surprisingly, Black Cherry's highlights apply Felt Mountain's eloquent restraint to a slightly different sonic palette: The title track has a spacy allure thanks to the flute-like synths and lighter-than-air drums and strings, while "Deep Honey" mixes harpsichords, strings, and foreboding analog synths to ominously beautiful effect. "Hairy Trees" conjures a digitally pristine utopia (though it does include the rather embarrassing lyric "touch my garden") and "Forever" is one of the few tracks that really allows the pure tonal beauty of Goldfrapp's singing to shine through. Problems crop up on Black Cherry when the group works too hard to change its trademark sound: Despite its very danceable groove, "Twist" overplays its hand by adding too many buzzing synths and operatically orgasmic vocals (though, admittedly, they do show off Goldfrapp's impressive pipes better than some of the other songs). "Strict Machine" and "Slippage" share a similar fate, piling on dominatrix-y drum machines to give the songs a dance edge but eventually sound weighed down by them in the process. It's possible that Black Cherry disappoints because it tries to go in two different directions at once; it might have been a more coherent listening experience if it were either more ballad-based or featured more synth pop homages. As it stands, it's merely a not entirely successful experiment that suffers from its ambitions and in comparison to its brilliant predecessor. While some Felt Mountain fans may not have the patience for this album's radical departures, Black Cherry is still worthwhile for those willing to take some risks along with the group. ~ Heather Phares, All Music Guide