When your first LP's success hedges on a simple formula of mixing a few plain ideas together with some red tracksuits, it's probably a little too easy to knock the entire system into a tailspin with too much misappropriated fanfare on the occasion of the second. Read More
Datarock , the perennially tracksuit-clad electro-rockers, have been given a full-bodied dancefloor reworking by Chairlift; and it makes for an interesting meeting of two fine modern-pop acts from both sides of the Atlantic. Read More
One of the summer's funnest (not a word but it works for this lone instant) albums, Datarock 's Red , has a new video for the track "The Pretender". Read More
In " The Pretender ," the scarlet-clad Norwegian duo Datarock offer up a Devo-esque anthem (after a "Rio" kick-off) that, lyrically, more or less wants us to know that they are everything to all people -- a believer, an achiever, a boy, a girl, South American, North Korean, etc. But it's "The Pretender" telling us about the shape-shifting. Read More
Datarock's new video for "The Pretender" (from Red ) was inspired by John Carpenter's 1988 Roddy Piper flick, They Live . Read More
In the video for Norwegian techno-popsters Datarock's "The Pretender" a strapping young lad (with a rad moustache) wanders the aisles of a department store while wearing Datarock sunglasses that make everything he sees Datarock-related. Read More
MTVU has the exclusive on the new Datarock video for "The Pretender." Read More
Dressed in matching red track suits, Norwegian tongue-in-cheek electronic-dance band Datarock were one of several groups ... Read the full Datarock bio.