After completely (and successfully) rehauling their sound for 2005's Howl, Black Rebel Motorcycle Club shelved their low-key Americana leanings, reburied their roots music influences, and moved to a new version of their old, noisy sound. Baby 81 is a big rock record with walls of crunchy guitars, thundering drums, and lots of volume that sounds like a cross between Oasis and the Jesus and Mary Chain at their most conventional. ~ Tim Sendra, All Music Guide
Since the release of Take Them On, On Your Own in 2003, things were tumultuous for Black Rebel Motorcycle Club. They were unceremoniously dropped by Virgin in a cloud of bad feeling. They lost their drummer. They bounced back and signed with RCA. They welcomed back their drummer. Somewhere in the middle of all this they completely revamped their sound. In fact, their first record for RCA, 2005's Howl, sounds like the work of an entirely different group. Gone are the insistent tempos, the snarling vocals, and the sheets of guitar noise. Gone is the hostile and often belligerent pose of the first two albums. Gone is the influence of noise rock bands like the Velvet Underground and the Jesus and Mary Chain. The band has embraced classic American music, namely country, blues, and gospel. It's dramatically expanded its sound to the point where you wonder if the albums that preceded this were some kind of reductionist prank. The band has a light touch and sense of drama and arrangement here that seems to have come out of the blue. (Check the credit to T-Bone Burnett for "additional recording assistance" for a clue, though.) In fact, the first thing you hear on the album is enough to have you checking to make sure the disc isn't defective: the multi-tracked vocals of Peter Hayes and Robert Levon Been emulating a gospel choir at the beginning of "Shuffle Your Feet," a rollicking slice of front-porch country complete with strumming acoustic guitars, harmonica, handclaps, and slide. It's no fluke because for the most part the album that follows is built on similarly relaxed, acoustic, and loose underpinnings. Tracks like "Still Suspicion Holds You Tight," "Devil's Waiting" (which features the return of the multi-tracked choir), and "Complicated Situation" have a lightness and ease that they previously could never have achieved. Other songs benefit from the expansion of sound too: "Weight of the World" has an epic, reaching-for-the-stars feel not a million miles from Coldplay and their followers (though it has more gritty soul than that), while "Howl"'s fuzz chamber sound is the closest thing to their previous work, but the circus organ, sleigh bells, and dynamics give the song color where it would have been shades of gray. On these songs and elsewhere the vocals are much more a part of the sound now as they are more upfront and impassioned. Both Hayes and Been have fine voices that are well suited to their new direction, sincere and gritty but never strained. Along with a new sound BRMC seem to have found religion too, as nearly half the songs revolve around God, the Devil, sin, and salvation. "Restless Sinner" and "Gospel Song" (which shows that the band hasn't completely abandoned its old influences, as the song is filtered closely through Spaceman 3's interpretation of gospel) are the most obvious manifestation of this new focus, but much of the record has the exuberance and weight of a band wrestling with heavy emotions. Well, that but without being quite as boring as it sounds. Of course, boredom is relative and by the end of the record you may find yourself wondering whatever happened to your rock & roll. You may feel betrayed by their sudden shift away from noise and danger, confused by the sudden change from a band of sulky post-teens with sex and danger on their minds to questioning (though still young) adults looking for salvation. Understandable, no question. If you want your rock dirty, loud, and dangerous (though BRMC were only halfway believable when that was their image), you had better look somewhere else. If you want it thoughtful and passionate but still alive and realistic, then give Howl a chance. BRMC have grown up and grown interesting. ~ Tim Sendra, All Music Guide
This L.A.-based band (originally hailing from San Francisco) came along just when they were needed most. This self-produced major-label debut boldly plunders a reverb-and-white noise course previously trampled underfoot by long-gone British bands of the late '80s and early '90s (the Jesus & Mary Chain, the Verve, Ride, the Stone Roses, etc.). It all sounds very British, on many levels, despite the fact that only one band member is an Englishman living in exile in the States. On some songs, however, the driving, over-amped guitars (often buzzing with "VU needles-in-red"-type feedback) and pounding drums have a swaggering primeval feel that rivals solid Detroit rock outfits, both old and new (including the Stooges and the Go, to name two). A few have dark, introspective lyrics, with subjects like impending death ("Rifles" at their heart, while others have a positive, more uplifting feel (cf. "Salvation"), but it's really the group's cohesive, solid production overall that captures a shoegazing, blustery rock vibe not heard for nearly a decade or more. Highlights abound on this astonishing disc, including the bitter opening salvo, "Love Burns," the diaphanous space pop of "Too Real," and the flurry of sawtooth guitar scree that is "Whatever Happened to My Rock n' Roll (Punk Song)," a track recalling the manic intensity of the Stooges circa Fun House. ~ Bryan Thomas, All Music Guide